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Approvals, scope and the follow-ups that keep launches on time.
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Nori’s Diary
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How to follow up with a client without sounding pushy
Why clients go quiet, what a good follow-up contains, a calm cadence, four example messages, and when to change channel or stop.
6 min read
Waiting on client approval: what to send, and when
How agencies can make approvals easy to give, keep feedback to one round, follow up on a clear cadence, and stop a quiet client from moving the launch.
4 min read
Scope creep starts in the thread, not the invoice
Scope creep arrives as small asks in chats and emails. How to notice it early, name it clearly, and keep agreed scope and new asks on one list.
5 min read